Christie O’Sullivan is an award-winning digital content and social media producer and former journalist with more than 15 years experience producing content on digital platforms including Facebook, Instagram, YouTube, TikTok, website content, podcasts, and live streaming, as well as 20 years experience as a journalist, working as a manager, show producer, field producer and assignment editor. She left her journalism career to pursue a venture as a business owner for two reasons: She saw a need for businesses to be able to better connect with their ideal customers and clients through social media and knew she had the tools to help them, AND she wanted to build a business that would allow her to be with her family.
Among her successes with Christie O Media, Christie has been help able to quadruple business’ website traffic leading to double their sales (within a month), create viral videos that reached more than five million people, garner free television coverage with viral video campaigns for small business, and train staff to be able to replicate these successes themselves.
Christie has a track record of success in multiple industries.
As a journalist in top markets such as New York City and Tampa, Christie understands the intracacies of developing incredible, timely content that connects companies with viewers, clients, customers, and the community.
Christie is a jack of all trades: has a producer vision, can shoot, edit, write copy, copyedit, but most importantly, take concepts and break them down to train staff and personnel.
Christie is also dialed in to the current trends and trending topics and has ongoing relationships with contacts at the local and national media outlets. Not only can she help you drill down into how to improve your social media pages and connections with your clients and customers, she can show you to affordably create content that resonates with them and reach out effectively to the right people for media coverage.
Christie has worked closely with Facebook and other social media platforms to understand algorithm changes and updates, and knows when and what changes are coming and how that will affect your business.
Most of all, Christie is a people-person, and whether it’s one-on-one or in a workshop setting, she will make sure you not only understand your next steps and set you up with a plan and resources for long-term success, she will be available for you to brainstorm and bounce ideas of off when you’re in need of continued support.
A few things we’re great at
Christie knows content. Christie knows the intricacies of the Facebook algorithm and how your business can build momentum to get into the newsfeed.
Christie knows how to produce content specific to each platform in a way that grabs attention and can share those tips and principles with you.
Christie knows Facebook lives and will give you 10 immediate steps on how to do it, what equipment to use, and how to do it right and do it well consistently.
Christie knows audiences, social media behavior patterns and analytics, and more importantly how to reach them and grow them for your business.
Christie’s successes
As the social media lead at the top local television station in her market, she helped rebrand content, created consistent viral content, and took the station’s following from 400,000 to more than two million. Christie also led her team to win the award for the top performing social media at a large television station in the country, and consistently had double the engagement of the any station in the market.
Christie has covered countless elections, has been in the middle of several hurricanes, and knows that the work you do on a daily basis to build your audience pays off when you need to deliver life-saving information to large audiences immediately.
You, as a business, are solving problems for people. You want them to see the lifestyle they can lead. You want them to imagine the stress you can relieve with the service you provide. To do this, you have to share with them your expertise in a visually pleasing and engaging way.
Christie O Media will show you how to do that.